Eyebrows are one of the most important features of our faces - and yet they are often the most neglected.

We created Billion Dollar Brows to stop this neglect and help customers all over the globe obtain the beautiful brows they deserve, at a sensible, price.

Our beginnings were humble: our first office/fulfillment center was the living room of our apartment in the middle of Los Angeles. We had a pretty good idea for a product though, a conditioning treatment that could help restore eyebrows that were thin and sparse due to over-tweezing and other maladies.

From that apartment, Brow Boost was born. Designed to help men and women condition, thin, over-tweezed eyebrows, Brow Boost was an immediate success, garnering press attention on the Rachael Ray Show and Redbook magazine, and helping customers all over the globe achieve healthier, fuller brows. Thanks to Brow Boost, we quickly moved out of that apartment and into a real office space.

Within a year of Brow Boost's release, we added a line of cosmetics. Our original, limited offering of Brow Gel and Universal Brow Pencil quickly grew into a complete range of products dedicated exclusively towards eyebrows. The pencils, gels, powders and tools we manufacturer are all made of the finest ingredients and materials while still offering tremendous value.

With the success of our product line, we were ready to unveil stage two of our master plan: the opening of BDB Salon, Beverly Hills - a salon focusing solely on, you guessed it, eyebrow shaping. With great fanfare and tremendous customer response, BDB Salon Beverly Hills was an instant success, offering our trademark combination of quality and value. Our Brow Artists, as we call them, are truly that: artists who create a masterpiece every time they pick up a pair of tweezers.

Our Brow Artists shape the arches of Los Angeles' most powerful tastemakers on a daily basis. Celebrity has never been particularly important to us at bdb but since this is LA, we feel oblige to drop a few names: Lauren Conrad, Paula Abdul, Kristin Chenoweth have all graced our chairs, along with many other really cool, fabulous folks who may or may not have bold faced names.

Our amazing team has also trained the staffs of Spa Nordstrom, Regis Salons, Beauty 360, Color Salon at Caesars Palace, and Amp Salon at the Palms Hotel on how to shape brows the Billion Dollar Brows way. We've taught seminars about the art of brow shaping and have been honored to be featured on The Doctors TV Show, E! News, Fox 11 News, as well as in magazines such as Self, Redbook, Vanity Fair, and New Beauty.

All of this recognition, instead of being a means to an end, is simply our way of spreading the gospel of beautiful brows. It is truly our mission to make sure your brows are as beautiful as they can possibly be. Bringing beautiful brows to as many people as possible is our life's work, our passion, our mission, how we support and feed our family.

We hope that our passion for brows resonates and inspires you to get the beautiful brows you deserve. It's what we live for here at BDB.

Natalie Plain Co-Founder & CEO

Bob Plain Co-Founder & COO