About Us

About Us

“Eyebrows Are One Of The Most Important Features Of Our Faces - And Yet They Are Often The Most Neglected.”

I launched Billion Dollar Brows out of my Los Angeles apartment in 2004 strictly as a passion project. I had always been obsessed with my eyebrows but felt uninspired by the products that were on the market. So I went to a cosmetic lab and told them my idea for a brow brand. Fast forward 14 years later and BDB is now distributed globally in thousands of retailers, salons and spas. I’m extremely proud that my company has been at the forefront of the latest brow trends, but most importantly, has always stood for my personal beliefs of producing quality, cruelty free products that deliver on their promise. Most recently, Billion Dollar Brands has expanded into the beauty space with a cruelty-free, vegan, charcoal infused makeup brush line. This is a natural next step for the brand as we expand from brows to brushes & beyond!


Peace, Love, & Brows, 

Natalie Plain